Our website solutions take care of everything for you. Our intention is to get to know the client and
thereby understand their personal preferences and business methods as well as the functional needs
of the website they require. Butterfly web design can take care of everything, from initial website
address (url) registration, designing the website from start to finish, to actively marketing your
website once it is live. Because we offer bespoke development, we are extremely flexible.
The design process and build is split into 3 main stages:
Stage One - Initial Requirements Specification
Following an intial meeting to discuss the functionality and look and feel of the site, a detailed
specification and costing is produced for the client to review, amend and agree. The website
address (url) is agreed and registered and if required a holding page can be set up with the client's
basic details.
Stage Two - First page design
A small number of different sample pages are produced for review with the client. They are
intended to define the 'look and feel' of the site, as a website is often a personal matter and
individual preferences vary from client to client.
The initial set of designs is intended to identify the type of features which may then be refined into
an acceptable final design. Some clients may have a very clear idea about how their site should
look, whilst others have a total blank sheet and are open to a broad range of designs. Two rounds of
prototyping are included in the standard design package, which is generally adequate in most
situations.
Appropriate search phrases (meta tags) are agreed so that the website will achieve a reasonable
position in the search engines for these phrases. Also at this stage, practicalities of the site are also
discussed, for example:
email addresses (of the format name@clientsite.co.uk)
amendment timetable for the website content and how changes will be implemented
identification and analysis of competitors' websites
Stage Three - Build and Review
When an acceptable design has been agreed, the functionality is added, the system is tested and
optimised for search engines. At this point it is 'released' onto the desired web address (URL) and
made available to the general public.
Following Release
Following release, Butterfly web design will monitor and market the website, submitting to
appropriate directories and search engines. We will perform weekly monitoring of the website's
position and continually build links and submit the site to search engines and directories as part of
the monthly management service.
Expand your business on the web with Butterfly web design
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